Coaches of professional athletes demand their players practice far more than they play. This is true whether we’re talking about baseball, basketball, football, and especially if we’re talking about the Olympics. The latter features some of the most talented and skilled athletes imaginable, and yet each of these promising stars spends countless hours over many years preparing, training, and practicing.
In business, we simply cannot make practice as much of a daily routine as athletes do, but we can make it a priority. Coaches do just this. For them, practice is a priority, whereas for managers it’s maybe an afterthought.

