Selling obviously involves risk. You’re not guaranteed a certain amount of closed sales, except maybe zero, assuming you do nothing. There are, however, healthy risks and unwise ones.
If you have a skill or two that needs some work, the actual sale isn’t the place to practice. If you goof, then, boom, sale lost. Practice avails the sales professional with risk-free opportunities to develop skills, skills that may not be applied in every moment of actual selling.
During the sale, you have to be focused on closing the sale, taking each step in that direction. You can’t incline your attention to skill development as well. Practice is the time to focus on skills, building them and taking them to the next level.
This is true whether the skill is one you need to learn or a skill you’ve more or less mastered.
– Nathan
Author: Nathan Jamail
Nathan Jamail is a keynote speaker and bestselling author of 5 books, including his most recent “Serve Up & Coach Down.” With over 25 years of leadership in Corporate America as a top Director of Sales and a small business owner of several companies, his clients have come to know him as “The Real Deal.” Nathan has taught great leaders from across the world and shows organizations how to have a “Serve Up Mindset” to achieve maximum success. His expertise doesn’t come just from research or interviews. It’s from living the life of leadership for over 25 years. As a sales leadership keynote speaker and author who works with thousands every year, he challenges leaders to be the best version of themselves and settle for nothing less! Check out Nathan Jamail’s books, articles, keynote presentations, and blogs at NathanJamail.com or follow us on LinkedIn, Facebook or Twitter.
