Tele-Prospecting: It’s Frustrating, But You Have To Do It
Like all prospecting, tele-prospecting stinks like an infant’s diaper. It is the worst part of any sales job. It’s tedious and its rewards are not immediately apparent. It doesn’t provide instant gratification and usually delivers frustration after frustration. A small percentage of calls yield results. And yet those results matter and make the tediousness worth…