When business professionals create a game plan, they are forced to look at their desired results and stop to really focus on what activities are required to achieve their set goals. Just the focus and thought it takes to create a real game plan is beneficial and helpful. It creates an environment to review what has worked, what hasn’t, what is working for others, and so forth. A real workable game plan, however, is more than a nice three ring binder that a person looks at once a year and puts on the book shelf for the next 11 months to collect dust.  A game plan has to be put to constant use for it to benefit you longer term.  If your game plan doesn’t have coffee stains, then you’re not using it enough!