Facebook and Twitter can be effective tools to getting your message out and growing your business. I use them myself. They are not, however, the sort of instruments that you can rely on. They give you a presence, a boost, but no business succeeds because they have accounts on social media. These have to serve your larger marketing strategy.
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Want to Know What a Leader Values? Check Their Calendar.
Ask any leader what they value and you'll get the same list: people, culture, growth, trust. Nobody says "I value looking busy" or "I value putting out fires." But ask to see their calendar for the last two weeks, and the story usually changes. Your calendar is the most honest...
The One Thing AI Can’t Replace in Your Organization
Every leader I talk to right now is asking some version of the same question: what happens to my team, and to my job, when AI can do half the work? It's the wrong question. The real question is what AI can't replace in leadership, and once you understand the...